Car Wash Vacuums: Why you Should Offer Them

If you're looking to start or grow your auto detailing business, you're in luck. This guide will give you tips on how to expand and grow your auto detailing business. Read on for advice on how to attract more customers, hire the right employees, and make your business stand out from the competition.

What is an Auto detailing business?

An auto detailing business offers professional cleaning, polishing and protection services for cars and trucks.

These services are sometimes performed as a mobile detailing business that comes to the customer's home or office, but some companies also have a brick-and-mortar location.

A successful car detailing business can be started with a small investment, and many detailers start out working part-time before transitioning to full-time. If you're passionate about cars and have an entrepreneurial spirit, offering detailing services may be the perfect opportunity for you.

Heavy Competition as Car Detailing Business

The car detailing industry is a competitive one. There will be lots of competitors, and thus, your business has to find ways to separate themselves from the rest.  

This can be done in a few ways:

• By providing top-notch customer service
• By offering competitive pricing
• By having a convenient location
• By being able to offer mobile services

To succeed in the car detailing business, you must first understand what your customers want and then give it to them

How to expand auto detailing business?

There are many ways to expand your auto detailing business. Below are some ways to consider when expanding your business:

Marketing

Marketing is a vital aspect to almost any business and will allow your auto detailing services to reach and attract not only new potential customers, but the ideal customer.

Getting your name out there can be a challenge for some, and that is why it's important to market your business effectively.

If you'd like to know more about marketing in the car care industry, you can check out our blog detailing everything you need to know.

Services

One way to expand your auto detailing business is by adding new services.

By offering additional services, you can attract new customers and grow your business.

Some popular services that detailers offer include paint correction, headlight restoration, ceramic coating, and more.

You may want to offer mobile auto detailing services, which removes a barrier for customers to get their car cleaned.

If you're looking to add new services to your business, be sure to do your research and find services that will be in demand and that you're able to perform properly.

Loyalty Programs/Promotions

Another way to expand your auto detailing business is by implementing loyalty programs or promotions. Loyalty programs will help you retain existing customers and promote repeat business. Promotions can be a great way to attract new potential customers and grow your business.

Be sure to choose promotions that will appeal to your target market by saving them money and still be advantageous to your business by bringing in more money, and more revenue.

This can also relate to customer relationship management as this allows you to record repeat customer data and help you keep that customer service strong with your existing customers.

The Secret to a Successful Auto Detailing Business

The key to any successful business is providing quality services and products. This is especially true in the auto detailing industry as there are other options for consumers.

Customers are looking for businesses that can provide them with high-quality services at a fair price.

If you're able to provide your customers with an excellent experience, they'll be more likely to use your services again and recommend you to others.

How can you ensure a quality service and a fantastic clean?

The answer is simple: by using the best chemistry and equipment available.

Using specially designed chemicals, made with premium ingredients, are exactly how you will be able to provide an exception clean and dry exterior, and a spotless interior of your vehicles!

The tools you choose are also crucial since they will make the cleaning process much easier and faster, with a more successful result.

If you're not completely satisfied with your chemicals and equipment, we recommend reaching out to Turtle Wax Pro, who will find out that winning formula that will provide an exceptional clean every time!

How can you improve your auto detailing business?

Wanting to always improve is a fantastic trait for anyone to have. It's the key to not only becoming successful, but staying successful.

While there are plenty of methods you can use to better your business, it is essential to identify which areas need the most improvement.

Customer Service

One way to improve your business is by ensuring that you're providing excellent customer service.

This means being friendly, helpful, and accommodating to your customers' needs.

If you're able to provide great customer service, your customers will be more likely to use your services again and recommend you to others. You could improve your customer service by:

• Listening to your customers and addressing their concerns in negative reviews
• Making it easy for customers to contact you
• Following up with customers after their service
• Giving your customers a detailed explanation of the services you provide
• Asking for feedback from customers

Quality of Services

We've talked about how important your chemistry and equipment will be in how great your services will be.

Providing a great service is something you should always strive for, and having the right tools will allow you to do just that. You could improve your car services by:

• Using the best quality products available
• Keeping your equipment in good condition
• Continuously training yourself and your employees
• Staying up to date with the latest trends

Marketing

Even if your service is great, if no car owners know about your offerings, you may not be as successful as you would like.

If you want to improve your business, and reach potential customers, improving your marketing efforts can be very important.

Use a variety of marketing tools including advertisements, print or digital media, social media accounts, events, discounts and a fantastic website with good search engine optimization.

How profitable is a car detailing business?

Like any business, the profitability of a detailing company can vary greatly.

It will depend on a number of factors: your location, what services you offer, how many customers you have, etc.

Depending on the size of the operation, an experienced car detailing business owner can bring in a six figure income after just a few years. There are always outliers who make more or less, but if you provide quality services at a fair price, you should be able to make a good profit.

Need help growing (or starting!) your auto detailing business? Contact Turtle Wax Pro

Being the most recognized brand in car washing, we at Turtle Wax Pro have supported car wash and car care companies of all types and sizes.

We are no stranger to professional detailing services and understand exactly what is needed to have the cleanest, driest, and shiniest vehicles on the market.

If you're considering the idea of opening a new business, or simply need a hand in growing your own, don't hesitate to reach out!

We're always keen on talking with others in the industry and seeing how we can help you out!

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Running a car wash business can be lucrative, but it's important to find the right car wash supplier in order to make your business successful.

There are many different suppliers out there, so it can be difficult to determine which one is right for you.

Turtle Wax Pro is a great option to help supply your car wash. We offer the highest quality chemistry on the market, have decades of experience of helping wash businesses succeed, and have strong healthy relationships with our customers.

These are all key factors to look for when searching for a supplier and we believe that Turtle Wax Pro and Transchem Group can be the best supplier for you.

If you're in the car wash business, then you know that finding the right supplier is essential. Let's go over some key considerations to look for when choosing a supplier.

To Succeed in the Car Wash Business, You Have to be Unique

The car wash industry is a competitive one, so it's important to find a car wash supplier that can give you an edge over your competition. One way to do this is by choosing a supplier that offers unique products or services.

Car washes with no unique selling proposition are very common. You must find things that separate you from other washes if you want to succeed. The right supplier can offer you competitive prices, quality supplies, equipment, support, advice, site signage, marketing help and more that can give you a leg up in business.

Here's What To Avoid In A Car Wash Supplier

1. Avoid suppliers that just need to make a sale and offer no support after your launch.
2. Be wary of a supplier who can't answer questions. This generally means they won't be helpful if any issues arise in the future.
3. Look out for suppliers without local or regional service teams. Depending on your customer volume you may get stuck in a long line waiting for service or repairs.
4. You should also be careful of suppliers who don't have a good reputation. If other car wash owners haven't heard of them or have had bad experiences, it's best to avoid doing business with them.

Looking for a Reputable Supplier

It's also important to choose a supplier that is reputable, has a long track record of industry wins and wants to be a true partner. Businesses succeed when they have long-term relationships with their suppliers. A reputable supplier will be able to more effectively provide you with the resources and support you need to grow your business.

Watch Testimonials

You can learn a lot about a supplier by reading online reviews, case studies and testimonials from other car wash business owners. Make sure to read both positive and negative reviews in order to get a well-rounded view of the supplier.

You should also take the time to speak with other wash owners who have used the supplier. They will be able to provide you with first-hand information about their customer experience.

"When I built our first car wash in 1991 I was looking for a chemical company that could provide knowledge, dependability, service, value and high quality safe products. The Turtle Wax Pro team and Transchem delivered and for over 30 years has been our chemical suppler of choice, they've never let us down. When it comes to a soap provider you can count on day in and day out I couldn't think of a better company than Turtle Wax Pro and Transchem." - Mike Black, Founder/Owner at Valet Car Washes 

Consider the Chemistry

The chemicals dictate the final wash product you can offer your customers. The goal of achieving the perfect wash can only be met with high quality chemistry that all works together.

When choosing a car wash supplier, you should consider the quality of the products that they offer. The last thing you want is your customers' cars to be damaged by poor car wash chemicals.

Which Type of Products Does Your Wash Want to Offer?

Every car wash has staple products like presoaks and detergents but car washes can really differentiate themselves by offering unique items like fragrances, ceramics, and tire dressings.

Think about which products in particular you want to offer your customer, that decision may direct you to a particular company that carries specific supplies.

There are so many products to choose from, we recommend getting in contact with a couple of car wash chemical manufacturers before deciding on any products.

Less Is More!

Some companies can have hundreds of SKUs but you'll need to narrow your decision down to between 5 and 15 core chemicals for your wash.

The Turtle Wax Pro lineup offers more than 40 highly diverse chemicals alongside other individual chemical solutions.

This allows us to stay competitive with other industry prices, stock more product, ship faster, provide more in-depth service and streamline our operation to help you clean more cars.

Consider the Car Wash Equipment

The car wash industry is always changing and car wash equipment is becoming more advanced. You'll want to make sure that the supplier you choose offers the latest and greatest in car wash equipment.

This could include pressure washers, car wash pumps or central vacuum systems for detailing services. This will ensure that your customers are getting the best possible car wash experience.

Having to buy new equipment is expensive and time consuming so it's important to get it right the first time.

Maintenance Matters

Maintenance solutions are also important to consider when choosing a supplier. Make sure your supplier has a good relationship with one or more local distributors in your area to service and repair your equipment on a regular basis.

Consider the Extras

It's also important to find a supplier who offers training on how to use the car wash equipment. This will ensure that your team is able to properly operate the car wash equipment and provide a great experience for your customers.

Turtle Wax Pro offers in-depth training on chemistry, installation, service, business operations and more to our partners (the distributors and operators we work with). This should create reliability for you and your employees when it comes to any problems that could arise.

What about...

Perhaps you want to own a truck wash as well? A truck wash will need different equipment than a standard car wash. How easy is it to receive repair parts? How detailed are the product manuals? How quick is installation?

These are all factors you will want to consider when evaluating the right supplier. It can be challenging to know what is the right equipment and we recommend contacting a supplier (like Turtle Wax Pro) before you decide on anything.

Consider your Customer

Last but not least, you should consider your ideal customer experience when choosing a supplier. What type of experience do you want to offer your customers?

Do you want to offer a luxury wash experience or a more basic wash experience? This will help you determine which car wash supplies, equipment and add-ons you'll need to purchase.

What Does a Premium Industry Supplier Offer Their Car Washes?

1. A wide range of chemistry, services, systems and car wash equipment.
2. Advice on how to best position your wash for success. This involves marketing, best use of the products, and a full dedicated hands-on training session with ongoing learning material.
3. Help you find ways on how to reduce costs and optimize your car wash to save time and produce more sales for your site.
4. Lastly, the relationship they maintain with their partners. A top supplier will offer car washes technical support, answer any questions they have, and keep an open dialogue to continuously improve the products and services they offer.

All of these aspects are what separates the industry leaders from the rest.

Choosing Turtle Wax Pro as Your Supplier

Turtle Wax Pro is one of the most trusted car care brands in the world with expertise to drive more sales and gain market share around the world.

We strive to be the best supplier possible to all of our partners, operators and distributors. We do this by offering the best chemistry on the market, high quality car wash equipment, and knowledge from our dedicated sales and service teams.

We Know It's Hard

Picking the right supplier can be a tough process but will prove to be very rewarding if done correctly. We hope that we cleared up some questions you had and have given you a bit of direction on how to choose a high quality partner.

If you have any questions about your car wash regarding anything from products to strategy, don't hesitate to contact us. We would be happy to discuss how you can find even more success within the car wash industry.

When people think of car washing, they usually imagine wash bays, and cars being sprayed with soap and water, cleaning the exterior of vehicles. But one great way to satisfy your customer's vehicle needs and increase your revenue is cleaning interiors as well!

The car interior requires a different process than exteriors do as you may guess, so today we are discussing how you can clean your car's interior, including your chemical and equipment options. Along with some helpful tips for those at home car owners.

How to clean a car's interior for car wash businesses

In order to ensure that your customers are happy with the level of cleanliness of their car, it is important to pay attention to detail as there are lots of small areas within a car that need particular care. We'll break down some of the areas you will want to pay extra attention to when cleaning a car's interior.

Steering Wheel

The steering wheel is one of the dirtiest parts inside a car. Over time, it can become stained and sticky from the natural oils on our hands, or even food residue.

Steering wheels may even have buttons or controls that will need to be gently cleaned to avoid damage.

We recommend using some type of all-purpose interior cleaner along with microfiber cloths to clean the steering wheel. If there are buttons present, you can use a small gentle detailing brush to get within the little spaces.

Car Dashboard

The dashboard is another area that gets a lot of use and can gather plenty of dirt over time.

To clean a dashboard, you will want to use an all-purpose cleaner or a cleaner designed for the dash's material (leather, plastic, wood or aluminum depending on the car). You can apply this directly to a clean microfiber cloth and wipe down the entire surface of the car's interior.

Be sure to pay attention to any areas with buttons or vents, as you will want to avoid getting water or cleaner inside of these.

These same tips work for a vehicle's center console, which you will want to make sure you clean as well.

Seats

Car seats see a lot of wear and tear, and over time they can become stained or even ripped. To clean your car seats, you will want to use an a microfiber cloth dipped in an upholstery cleaner or a scrub brush for more intense stains.

Leather seats will need leather cleaners as their material is different and regular cleaners may be too harsh.

Carpets

The carpets in a car can become stained and discolored over time, especially if you have light-colored carpets.

To clean your carpets, you will want to use a carpet or upholstery cleaner and a brush attachment. You can apply the cleaner directly to the carpet and brush it in with the attachment. But be sure to vacuum the area free from any crumbs and pet hair first. Tough stains can be removed with a drill brush attachment.

Floor mats

Remove your carpeted mats, and give them a vacuuming and/or brushing. Treat them similarly to your carpet, so you should use some type of cleaner on them and then let them dry outside before putting them back into the vehicle. Clean floor mats are things customers love to see! If you're really looking to step up your mat cleaning, several companies manufacture machines specifically to clean floor mats.

Trunk

The trunk is often one of the dirtiest and most neglected areas in a car. But it is important to clean it out every so often to avoid any build-up of dirt and grime.

To clean your trunk, you will want to use a vacuum cleaner with a hose attachment. You can vacuum any loose dirt or debris that may be present.

You can also use an all-purpose cleaner or a mild soap and water solution to wipe down the trunk area.

Be sure to pay attention to any areas with buttons or latches, as you will want to avoid getting water or cleaner inside of these.

Door Panels

The door panels are another area that you will want to clean as they can have shoe marks and dirt on them. Take extra care to get inside door handles and storage compartments as they areas often collect dirt and other residue. To clean your door panels, you will want to use an all purpose cleaner and then give them a wipe-down.

Windows and Mirrors

There is nothing better than a clean mirror, so be sure to clean the interior windows and mirrors within the vehicle. Any strong glass cleaner can be used with a microfiber cloth to give it a streak-free finish.

Cleaning the Engine Bay

Without regular cleaning, engine bays become quite dirty and it is an area most car owners ignore. Likewise, lots of car cleaning businesses don't clean it, especially if it wasn't requested by the customer. But is an easy 'wow factor' for lots of customers and will help make them a customer for life!

The best way to clean the engine is actually quite simple - just use a low-pressure hose to remove any dirt or grime. You can also use a degreaser to break down any stubborn grease buildup. Just be sure to avoid getting any water inside the engine itself.

Make sure you cover any electrical components with some sort of plastic or tarp before you start spraying down the engine.

Chemicals you will need for cleaning car interior

We'll focus on the type of cleaners you will need. But we recommend looking for high-quality car care products as you will want to ensure you supply a great clean to your customers. You can trust that Turtle Wax's interior care line has everything you will need to clean vehicles effectively, with just a few drops.

For those at home car owners who want to try a more DIY method, you can try using a vinegar and water solution for most cleaning opportunities. For more tough stains, a baking soda scrub could prove to be helpful.

But even for those at home, car care products will frankly not only do a better job, but are affordable as well.

Car Interior Cleaners

Choosing a good cleaner is a must to clean off all those surfaces within a car. You can choose to use an all-purpose car interior cleaner which as the name suggests, can be used on any and all interior surfaces. But there are also surface-type specific products such as for suede, vinyl, leather, plastic, etc. These products are specifically formulated to work on that surface and may produce a better finish and clean.

Carpet Care

To clean your car interior carpets, you will want to use a good quality carpet shampoo. This type of product is designed to break down dirt and grime that may be embedded in the fibers of the carpet. You will want to avoid using household cleaners as they could damage or discolor the car's floor.

The carpet may be wet to the touch for a couple of hours and will need to air dry.

Upholstery Cleaner

For car upholstery, you will want to use an upholstery cleaner. This type of product is designed to clean fabric without damaging it, which is exactly what you will want for cloth seats. You will want to test the product on a small area first to ensure it does not discolor the fabric. The cloth seats may be wet after cleaning, and they will need time to dry.

Leather Care

For leather surfaces, you will want to use a leather cleaner and conditioner. This type of product are designed to work on leather and will clean it and help to protect it from cracking and fading which is common for leather seats.

After cleaning, you can use a leather conditioner to help keep the leather looking its best.

You will want to avoid using any harsh cleaners on leather as this could damage it and strip its natural oils.

Surface Protectants

After you have cleaned the vehicle's interior surfaces, you may want to consider using a surface protectant. This type of product will help to repel dirt and stains and make it easier to clean in the future.

You will want to choose a product that is designed for the specific surface you are treating, and then apply to the surface, before wiping clean with a clean cloth.

Glass Cleaner

This type of cleaner is different from the other type of cleaners you will use and you should save it for the glass within the vehicle. Spray it along the surface you are cleaning and wipe with a clean microfiber towel. Ensure all windows and mirrors are streak free and clear from any spots or fingers prints.

Equipment you will need for cleaning car interiors

Microfiber cloth or towels

We've mentioned these cloths earlier and be sure to use them well as they will be extremely helpful throughout your interior cleaning process.

They don't leave any residue, clean well, and are made of soft cloth which makes this fabric ideal for cleaning vehicles.

Steam Cleaners

If you have access to a steam cleaner, this could be a great option for cleaning your car. They are designed to clean surfaces without the use of any chemicals and can be extremely helpful in getting those hard to reach places.

Detail Brushes

Detail brushes are designed to help you clean those hard to reach areas and can be extremely helpful in cleaning the nooks and crannies of your car.

They come in various sizes and can be made with either natural or synthetic bristles.

Shop Vacuum

You will want a high-powered vacuum to clean the inside of the vehicle before doing any thorough cleaning. The hair, dirt, and crumbs will make the rest of the process difficult so be sure to take care of it early!

Extension cords, detailing brush, and more

You will also need a few other pieces of equipment to make your life easier. This includes an extension cord to help you reach all areas within the vehicle, various brushes to help clean those hard-to-reach areas, air fresheners for tough odors and much more. This list can be endless but be sure to keep lots of small tools in reach for any unique situations which may arise in your cleaning job.

How to Keep your car interior clean

Cleaning a car's interior is one thing but keeping it clean is another.

Here are some tips on keeping that newly clean interior looking spotless.

Vacuum regularly

Be sure to vacuum the entire interior of your vehicle at least once a week. This will help to keep dirt and crumbs from accumulating and making the cleaning process more difficult later on.

Wipe down surfaces

After every use, be sure to wipe down all surfaces within the car. This includes the dash, console, door panels, and more. We recommend to keep some cleaning wipes within reach which will make this a breeze.

Clean up spills immediately

Whenever there is a spill, be sure to clean it up immediately. This will help to prevent stains from setting in and becoming stubborn stains.

Take Trash out Regularly

Trash such as coffee cups can build up quickly, so be sure to take all the trash out of the interior of your car on a regular basis.

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Contact Turtle Wax Pro for any Car Wash Needs

All aspects of the car wash business are important, whether it is related to cleaning the interior, or the exterior of a car.

With over 75 years of car care experience, Turtle Wax is a brand you can expect results from. We have seen it all and have supported car wash businesses of all types in their efforts of washing and cleaning vehicles.

If you have any inquiries related to your car wash business, you can reach out to us anytime.

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Are you looking for a business opportunity that is both profitable and exciting? If so, then you should consider opening a car wash business.

This industry is booming, and there are many different ways to get started. In this blog post, we will discuss steps that will help you get your car wash business up and running!

Let's state the obvious: What is a car wash?

A car wash is a business where people can go to have their cars cleaned.

This can be done either by hand or by machine, and there are many different types of car washes to choose from.

Is owning a Car Wash Business a good idea?

If you're thinking about starting a professional car wash business, know that it can be very lucrative.

The car wash industry is growing rapidly, with the injection of venture capital in professional car washes and new technology.

This means that now is a great time to get involved in car washing. Not only is the industry growing, but there are also many different ways to build a car wash business.

It can be a challenge at times, but opening a car wash can prove to have many avenues for success, making it a great investment opportunity.

Are car wash businesses profitable?

Car wash businesses can be very profitable. How profitable your car wash will be depends on many factors: the location, type of car wash, and how well you run the business.

However, with a little bit of planning from the help of some car wash experts, your car wash will net you $85,000 on average (US Census Bureau) over the course of a year.

Let's discuss the different types of car washes, as they each have unique advantages and disadvantages.

What are the different types of car washes?

There are several different types of car washes, and you'll want to learn about all the different options when choosing which one you would like to own.

Self Service Car Wash

This type of wash is exactly what it sounds like - customers serve themselves. Typically, a machine with various chemical choices and a pressure washer is used. They may have extras like vacuums and towels to help the drying process.

Self serve washes are great as they require very little staff. They are also quick, which is great for customers who are in a hurry. A self service car wash has the strongest advantage of being the cheapest to open.

Unfortunately, they can be quite messy and unorganized, customers often don't clean up properly. Plus, self serve washes have much cheaper wash packages meaning less room for profit on each car.

In Bay Automatic Car Wash

In this type of wash, the customer drives their vehicle into an empty bay. The vehicle is then cleaned by machines that move around the car.

In bay car washes have a few advantages over self serve ones. They're much more organized and customers can't make much of a mess. In bay car washes also have wash packages that cost more. This is due to the ability to offer packages that are more complex. There is now more potential to make a profit on each car.

This type of car wash is typically found at a gas station or other location where there is room to park the cars, but not enough room to fit a tunnel car wash.

In bay washes have the advantage of still being fully automated, providing customers with high convenience and low effort. It can only serve one customer at a time however, sometimes creating lines and limiting potential revenue.

Tunnel Car Wash

In a tunnel car wash, the customer drives their car onto a conveyor belt that moves the vehicle through a long tunnel.

This type of wash is much larger than an in-bay wash and can accommodate more cars.

Tunnel washes can be extremely lucrative but also are extremely expensive to open in the first place. Most tunnels will require a multi-million dollar initial investment.

Tunnel washes typically offer the best wash packages and have the ability to upsell customers on waxes, polishes, and other services. They also have high customer satisfaction as they provide a complete cleaning of the vehicle.

It is also important to ensure that there is a market in that area for such a large wash, as a tunnel's greatest advantage is being able to serve multiple vehicles at once. There longest tunnels can service 1200-1500 cars per day leading to daily revenue of over $20,000.

Washing Equipment

To start a car wash, you'll need to decide which type of car wash you want to open and what car wash equipment is right for you.

Brushes

Some car washes will use a brush style system. This uses long bristled brushes that spin and help to loosen the dirt and grime on the car.

These do a great job at cleaning vehicles, sometimes a little too well.

There have been cases of the brushes scratching paint off of cars, so be sure to research this type of system before you choose it for your business.

Soft Cloth

This type of system uses long, soft cloths that wrap around the vehicle and clean it as it moves through the wash.

This is a safer option and is used by most car washes today.

Touchless Car Wash

Touchless car washes use high-pressure water jets and no brushes or cloths to clean the vehicle.

This is a newer option that is becoming more popular as it has no chance to damage the customer's vehicle.

Full Service Car Wash

Full service washes offer a complete service that washes, dries, and vacuums the inside and outside of your vehicle. This is the best chance to offer exceptional customer service.

Full service car washes are great because they offer customers convenience and a thorough cleaning.

They do require more staff than other types of washes, which can make them more expensive to run.

What type of car wash is the most profitable?

The answer to this question is not straightforward as it depends on various conditions.

The income your car wash business can generate will depend on a variety of factors, including location and business plan.

A full service car wash business could be more profitable than other types of car washes because they provide more services and can charge more for them.

An automated car wash business could also be the most profitable as it needs less dedicated staff and can run 24 hours, meaning more potential customers.

Start your car wash business plan

Here are some steps and aspects you'll want to consider when creating your business plan for a car wash.

1) Business Name:

As with any business, you will need to pick a name for it to be run as, and this will be the first thing you put into your business plan.

For your own car wash business, we recommend you to pick an easy to remember, snappy name as customers will be more likely to return if they can remember it.

2) Target Market:

When you’re planning to start a car wash, it’s important to think about who your target market is.

Are you aiming for the high-end market with luxury cars? Or are you more interested in catering to the budget-minded customer with economy cars?

Your target market will help determine the type of car wash you open, as well as the location and services you offer.

3) Location:

Your location is critical for the success of your car wash. You'll want to make sure that it is easily accessible and in a high traffic area.

The location can also be what area of the world, as some cities or regions are higher car traffic areas, and what weather they experience will differ as well.

4) Wash Type:

The type of wash you decide to open will play a large role in your start up costs, as well as the potential income you can generate.

The various forms of automatic car washes carry unique benefits that make them advantageous to some, but a self service car wash has its market, so decide carefully!

5) Competition:

You will also want to do some market research into the competition before finalizing your decision to open a car wash there.

A little competition is healthy, but too many local businesses, other car washes and big name corporations could make it difficult for your business to thrive.

6) Employees:

You'll need to decide how many employees you'll need and what their roles will be.

This will depend on how large of an operation you plan to open.

7) Applications/Loyalty Program:

You may want to offer some type of applications or loyalty programs to customers.

This could include a rewards program for return customers to eventually redeem a free car wash.

You can also offer coupons or discounts for a free wash to help attract new vehicle owners.

Digital Mosaic is a fantastic provider of technology solutions for the car wash industry. They provide clients with a way to effortlessly institute turn-key subscription and loyalty programs, brand their operations with a custom branded app, and improve their marketing efforts by paying close attention to customer data and analytics.

8) Ins and Outs:

Experience and knowledge is an invaluable aspect to any business venture, and the car wash industry is no different.

It would be smart to speak to successful car wash owners or suppliers as part of your market research. Knowing their views, strengths, and weaknesses can make you a more profitable business.

9) Car Wash Suppliers:

You'll need to find suppliers for all of the equipment and chemicals you'll need to run your car wash business.

We recommend finding multiple suppliers and distributors, like Turtle Wax Pro, and discussing your needs with each of them to learn more about the costs involved.

Suppliers can offer more than just chemicals as they can help with improving your wash, market positioning, brand recognition, etc.

We have a blog detailing everything you'll need to know regarding picking the right supplier to help you open a car wash.

How To Open A Car Wash, The Business Framework

We will also run through some of the legal needs and paperwork aspects to opening and running a car wash business. You will need to contact appropriate local authorities in your area, this will just give you an idea of where to start.

Registering your Car Wash Business

The first step is to register your business with the local authorities and the IRS.

You will need to obtain business licenses and a federal tax identification number, as you will need to pay business taxes.

Permits and Zoning

Be sure to check with your local government about any permits or zoning regulations that may apply to your car wash business.

These are documents and policies that you would need to open and run your car wash, legally.

Car Wash Business Insurance

It's important to get business insurance for your car wash to protect you from any potential liabilities.

You'll want to have a discussion with your local insurance agent so they can help choosing a policy that fits you best.

Workers compensation insurance is also required in some areas, so be sure to check with your state's laws.

Business Banking

You'll need to open a business bank account and get a line of credit or loan for your car wash venture.

It is also important for a business bank account to be in place, so that your business and personal finances can stay separate.

As small business owners, you'll need to make sure your business's financial operations are in order.

Start Up Expenses

The costs involved to get your business off the ground will depend on a number of previously mentioned factors, like the kind of car wash you want and how many employees you plan to have.

Opening a car wash can differ greatly in initial expenses, a small self service car wash will be much cheaper than a tunnel wash for example.

Be sure to review your financial options to decide what is your best course of action.

Ongoing Expenses

Now that we've gone over some of the one time start up costs, it's important to understand those initial costs are not the only ones that go into opening a car wash.  

You'll need to factor in the cost of running your car wash on a day to day basis.

This includes costs such as water and electricity, chemicals, supplies, employee wages and other business expenses.

Marketing

Marketing can be a make it or break it factor for your new car wash business. You need to get the word out to car owners!

Small businesses and small business owners sometimes find marketing a difficult task but if you want to find success within the car wash industry, you will want some type of marketing strategy.

Your marketing strategy can include advertisements, signage, events and so much more.

Small Businesses Marketing Help

Fortunately, we have a blog created outlining how you can market your car wash to make the concept easier and more approachable.

You can also rely on your car wash supplier for marketing help, at Turtle Wax Pro, this an aspect we aim to help all of our operators with, as we understand the challenge of finding and keeping customers coming back.

If you're in the market to open a new car wash, get in touch with Turtle Wax Pro

We would love to hear your idea and see how we can help you get started in the industry.

Turtle Wax Pro provides everything from industry leading car wash chemistry, to business and marketing support.

We have been in the car care business for over 75 years and know a thing or two about how to start a car wash and washing cars.

Reach out today for more information on how we can help you with your new car wash business venture!